Posted by Keith in Social Marketing on 04. Aug, 2010 | 0 Comments
I wrote a post a while ago asking if Cumbrian businesses were getting it right when using social networking / marketing tools? So I thought “let’s open it out to the wider world”. Has this process help you win any new business or anything you could say that all your efforts are worth it?
From my [...]
It’s been a little while since my last post but things have been busy.
My good friend Mike Stuart @Lucifermyk and @j8myk named Workington’s newest Café Lounge establishment Lucifer’s, which seemed to anger some folk, not least our friend’s across the pond.
So how do you choose a name, and the right one, for your business and [...]
I was thinking the other day just how many Cumbrian businesses are using Twitter, LinkedIn and maybe to a lesser extent Facebook as part of their marketing strategy?
If you are a Cumbrian based business and use social marketing / networking daily or even weekly in your business how do you find, or more importantly, measure [...]
“To improve your experience and promote consistency across the site, we’ve changed the language for Pages from “Fan” to “Like.” We believe this change offers you a more light-weight and standard way to connect with people, things and topics in which you are interested.”
That was the statement from Facebook when they decided to replace being [...]
I was in the office last week working as normal when I got a call from a guy telling me he was from a Microsoft certified company, didn’t give me the name of the company although I asked five times, and said I had viruses on my computer and that he needed access to it [...]
So you have Twitter, Facebook and LinkedIn accounts and you add to and update them every day but from there what else do you do?
Well you should have a blog attached to your website, or like me maybe think about the blog being the main focus of your website, but why should you give your [...]
So there you are are sitting at your computer, laptop, Blackberry, iPhone, iPad or whatever it is that you use to connect to the www and you are looking at you’re Twitter, LinkedIn or FaceBook account and thinking “my life sucks” and the reason you are thinking this is because whenever you logon everyone seems [...]
Posted by Keith in Social Marketing on 11. Jan, 2010 | 1 Comment
Take five minutes and tell me its not true.
Posted by Keith in Social Marketing on 23. Dec, 2009 | No Comments
So you have created a new fan page on Facebook and you have about a dozen ‘fans’ but how do you know they are the correct fans? Have you a strategy in place that will get you more fans that will buy your products or services? Do you know how to spot a real fan [...]
Posted by Keith in Social Marketing on 26. Nov, 2009 | No Comments
On Monday I had the mother of all crashes, my computer not car, I have everything backed up from previous experiences but it got me thinking that if we applied this to our clients and business where would we be without a backup?
If you lost one or even two of your major clients today what [...]
Posted by Keith in Social Marketing on 15. Nov, 2009 | No Comments
I was asked a question the other day “what inspires you?” now sometimes I have to think about this one as a lot of things have inspired me over the years some of them being people, painting, music and the main one family, as without them I wouldn’t be what I am today.
But thinking about [...]
Posted by Keith in Social Marketing on 13. Nov, 2009 | No Comments
After reading a post by Seth Godin, [link to post] it got me thinking what do we offer that is so different, a product a service, well yes that could be the thing but I think it is more likely to be ‘you’.
Lets face it in this ‘fast paced’, ‘in your face’ and ‘hyper speed’ [...]
Posted by Keith in Social Marketing on 02. Nov, 2009 | No Comments
If you had the choice or chance would you change anything? If you could go back to the very beginning and start again would you? I ask this question because as business people we like to reshape and progress things as much as we possibly can, always looking for new things and avenues to explore.
After [...]
Posted by Keith in Social Marketing on 25. Oct, 2009 | No Comments
Well it could be that you’re on the path that was chosen for you or it could be that you chose the path yourself. Sounds deep doesn’t it but I will explain.
I met a guy the other day who came to me with an idea, a good idea, and we talked it through in some [...]
Posted by Keith in Social Marketing on 17. Oct, 2009 | 2 Comments
So how do we filter all the noise that’s out there vying for our attention with the likes of Twitter, FaceBook, blogging and all the other platforms we can ‘speak’ to each other on a meanigful level. Well I have a radical theory that maybe the time is fast approaching when meaningful conversation is best [...]
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